Comparison
Beautiful and private — but thin on the founder features.
Fathom is a polished, privacy-first analytics tool that's been a favourite for years, and it tracks conversions and revenue on every plan. Two things push founders to look further: it starts at $15/mo, and it deliberately keeps the feature set narrow — no funnels, no search-keyword view, no deploy markers.
Mochi keeps the same one-line, cookieless simplicity but adds the pieces a growing founder actually reaches for: funnels, a visitor-by-hour heatmap, Google Search Console keywords, GitHub deploy markers and a dedicated AI-crawler chart — starting at less than half the price.
To be fair: Fathom bundles basic uptime monitoring and processes everything in EU data centres — if built-in uptime pings or strict EU-only processing are must-haves, it has an edge there. Competitor details are drawn from public pricing and docs and can change — check their site for the latest.
Drop in one line of script and watch revenue line up against the channels that earned it. Free for 14 days, no card needed.
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