Comparison
Great open-source counter — but it stops at pageviews.
Umami is a clean, MIT-licensed, cookieless analytics tool you can self-host for free, and its cloud tier is inexpensive. It's excellent at what it does: counting visitors and events. What it doesn't do is tie any of that to money — there's no Stripe integration, no revenue attribution, and the funnels are basic.
Mochi is for the moment you stop asking “how many visitors?” and start asking “which visitors paid?”. Revenue, channel attribution, funnels, search keywords and deploy markers are all built in and managed for you — no server to babysit.
To be fair: If you want to own the whole stack and self-host for $0, Umami is a fantastic open-source choice — Mochi is a hosted product, not something you run yourself. Competitor details are drawn from public pricing and docs and can change — check their site for the latest.
Drop in one line of script and watch revenue line up against the channels that earned it. Free for 14 days, no card needed.
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